Music Phones Surpass 1/2 Billion Units Shipped in 2007!!!!

Read the article below and you'll see that if you are not selling ringtones and downloads of your music, you are losing money!!!!!!!! You'll also see again that even cell phone companies have changed their design just to enable consumers to listen to their music. So if you are a recording artist, record label, producer, garage band, songwriter, music executive, etc. why worry about record sales? There's obviously a demand for music or else these companies would not change their design just to accommodate their cell phone users! Read the article below to see what I mean:



This article was provided by: http://www.phonecontent.com/

Music Phones Surpass ½ Billion Units in Shipped in 2007, Making It
the Dominant Portable Music Device, According to MultiMedia
Intelligence
Posted Monday, March 24, 2008

MultiMedia Intelligence reports the worldwide unit shipments of music phones exceeded ½ billion units in 2007, outnumbering shipments of personal media players like the iPod by almost 300 million units. In 2011, over half of all mobile phones can be considered music phones with 941 million units shipped. MultiMedia Intelligence
defines a music phone as a phone with two features: (1) Music codec
functionality: MP3, AAC, etc. and (2) memory slot which allows for a full
featured music experience by allowing the user to carry a personal music
library. This is really only possible with expandable memory.

"Voice commoditization and falling voice ARPU are driving a shift in
wireless operators to focus on data revenue models and services," according to
Frank Dickson, Chief Research Officer for MultiMedia Intelligence. "Music has
been the first 'killer app' for the operators to drive the consumption of
premium content on the handset. As polyphonic ringtones gave way to realtones,
operators found consumers desire to personalize their handsets as a way to
enhance ARPUs. Music companies discovered a way to sell a form of music which
was less susceptible to piracy and provides incremental revenue."

However, realtones are but one form of cellular music enjoyed. As the
ringback tones, full track downloads and streaming music markets join the
ringtone market, the mobile music market promises to hit over US$6 billion in
2008. With such significant revenue and customerdemand at stake, the operators
and handset providers concerted efforts to use music as a central part of their
handset strategies.

The recently launched Verizon Wireless Juke, manufactured by Samsung,
has a swivel design which enables it to open 180 degrees to reveal the keypad.
It features 2 GB of internal storage that complements the phone's music player,
which supports .mp3, .wma and unprotected .aac files. Other features include VGA
camera with Nightshot, Bluetooth stereo support for listening to music and the
ability to access Verizon Wireless' popular services such as VZ NavigatorSM and
ChaperoneSM.

Another recent handset introduction, the Sony Ericsson W910i Walkman
phone capitalizes on the Walkman brand and is targeted as a "portable music
device." The SensMe feature picks songs or creates a playlist by mood. To
randomly select a song, the user only needs to flick of the wrist and use "Shake
control." The device features a 262, 44 color TFT, 240x320 pixel display and
Memory Stick Micro support (up to 4 GB) with 35 MB of internal memory."

Thedy B, Attorney/Songwriter
Hits A Million, LLC
myspace.com/hitsamillionllc
globalmusicbusiness.blogspot.com
hitsamillion.ning.com